 |
|
|
| Variable Data Services |
|
|
Koloriste provides either a modular service or we can take your project from strategic planning through to fulfillment. |
|
|
- database cleaning & management
We accept data in any popular SQL database, flat file, XML, or EDI format. Internally, data is maintained in a secure redundant SQL database.
- campaign programming
In this vital phase, campaign strategy, goals and business rules are transformed into the logic that will guide the selection of images and text in each variable piece.
- design repurposing
Using XMPie’s UCreate plug-ins for Adobe’s InDesign, GoLive, Dreamweaver and Photoshop software packages, we can use your existing layouts and designs as the base for the variable campaign. This allows the designer to maintain your corporate look and feel and minimizes production time.
- asset management
A complete web-accessible Data Asset Management System is provided to efficiently manage the text and graphic elements of your campaign.
- color management
Each print process has different image requirements. Koloriste’s color expertise is second to none. Your images will be expertly color managed to assure the best possible reproduction quality and consistency across print platforms.
- print stream generation
We can produce a final optimized variable print file for almost any digital press. We currently support PDF, PS, VPS and VIPP print formats. Variable data campaigns can also be produced as HTML email ready for blasting or as web-optimized PDF.
- proofing and testing
It is vital in a variable campaign that all combinations of business rules, logic and variable elements be tested and verified. We use a Xerox Docucolor 3535 with a Creo RIP to proof both color and accuracy.
- print management
If you don’t have an established relationship with a digital printer or your own digital press, we take care of it. Thirty years experience in the printing and pre-press industries makes us uniquely qualified to manage your print requirements.
- response monitoring and reporting
The use of personalized URL’s in a variable data print campaign allows web based response tracking and reporting. A secure web-accessible CRM system customized for your exclusive use is provided for recording campaign response.
- cross media services
A variable data campaign ideally involves multiple medias working in concert to maintain and build the client relationship. Koloriste puts all the pieces together – print , web, PDF, WAP and email.
|
|
|
|
|
|
|
|
|
